"I like the convenience of being able to work on the Mini MBA when I have time versus having to make time within my busy work schedule. The courses are concise and to the point. I don't have to wade through a lot of extraneous material to find the essential pieces of practical and proven information that will make me more effective in my management position."
Timothy Ebbers, Senior Operations Manager, IBM

Money-Back Quality Guarantee

If you don't find that the program helps you become more effective at your job, you can receive a refund (within 30 days of beginning your first course) for all remaining unaccessed courses.

More Proof that The Satell Center's Online Education
is superior to
Classroom Training

In August 2009, The New York Times cited a report on 99 studies of online education versus the traditional classroom experience that came to this intriguing conclusion:

"On average, students in online learning conditions performed better than those receiving face-to-face instruction."
- U.S. Department of Education

Why America's Top Organizations Rely on
The Satell Center

The Satell Center has been the
provider of choice for America's most successful organizations and their executives including Google, Apple, Coca-Cola, GE and over 90% of the Fortune 500 companies because they have found our real-world focused training for professionals produces results in a shorter time with less cost.

See a more detailed list here

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Demystifying Corporate Strategy (FM0023)

part of

The Strategic Leadership advanced Executive Online Mini-MBA^® Program for Experienced Executives

Do you know your value proposition? Do you have a marketing leadership strategy? Market leaders know their customers and keep an eye on the competition. Sustaining competitive advantage over the long term requires vigilance and timing. Competition is all about value: creating it and capturing it. Discover how you can anticipate and counter your competitors' moves so that you can keep your current customers and win new ones.

Valuable Takeaways You Can Apply Immediately...

You will:

Describe a value proposition
Illustrate and analyze an industry structure
Identify and explain the needs and wants of customers
Identify and analyze competitive advantages and the sustainability of a competitive advantage, and
Describe a sustainable competitive advantage and outline tactics to maintain it.

You will receive a frameable Executive Mini-MBA Certificate in Strategic Leadership when you successfully complete the program.